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Lowe's, OSRAM SYLVANIA Partner to Launch 12-Watt Ultra LED Bulbs

OSRAM SYLVANIA and Lowe's today announced plans to introduce the brightest LED replacement for America's most popular light bulb, the 60-watt incandescent. The SYLVANIA Ultra A-Line 12-watt LED bulb provides 810 lumens of light.

This innovative, A-Line 12-watt LED bulb uses 80 percent less energy and lasts 25 times longer than incandescent bulbs and is part of a complete line of energy-efficient LED bulbs designed for household lamps and lighting fixtures. The new, A-line bulb will be available on Lowes.com this month and in all Lowe's stores by second-quarter 2011.

OSRAM SYLVANIA LED BULB The SYLVANIA Ultra A-Line 12-watt LED bulb

"We have been making LEDs for over 30 years and are part of one of the world's largest LED producers. OSRAM SYLVANIA is proud to partner with Lowe's to bring this lighting technology to consumers," said Phil Rioux, general manager of Consumer Lighting LED Retrofits at OSRAM SYLVANIA. "Together, we're leading America's transition to LED lighting."

SYLVANIA Ultra LED bulbs exceed federal efficiency standards that will phase-out the production of most inefficient incandescent bulbs, starting in 2012. The 2009 SYLVANIA Socket Survey found 91 percent of Americans consider energy efficiency an important factor when choosing a light bulb and 74 percent of American households currently have at least one energy-saving bulb

"Long-lasting, energy-efficient LED bulbs can help save consumers time, energy and money over the lifetime of the bulb," said Karena Bailey, Lowe's merchandising vice president. "Lowe's is proud to introduce a 60-watt equivalent, 810-lumen LED bulb to provide consumers with the best energy-efficient lighting choices for their homes."

The SYLVANIA Ultra A-Line 12-watt LED bulb features a high-performance OSRAM LED module and boasts a color temperature of 2700 Kelvin and high color quality, with a color rendering index of 90.

The complete line of SYLVANIA Ultra LED bulbs also includes MR16, PAR20, PAR30, PAR38 and G25 types. All of the lights are dimmable and mercury free, unlike standard compact fluorescent bulbs.

Source: http://www.sylvania.com

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