Construction Marketing with AZoNetwork
AZoNetwork is the parent company of AZoBuild, AZoM, and the rest of our portfolio of 10 subject-specific platforms reaching scientists, engineers, and healthcare professionals. We share science with a global audience of over 100+ million annual unique visitors and 900,000+ subscribers.
We launched the AZoNetwork site in 2007 to tie together our expanding portfolio of sites, products, and services. The Marketing Science Webinar, Podcast, and Blog content created by our scientific marketing specialists aim to support and inspire our community of digital marketing professionals working in the scientific, engineering, and healthcare spaces.
We love telling science, technology and medical stories to people who can make a difference. Everything else follows from that.
The construction industry is an age-old institution, with marketing tactics traditionally based on leveraging established brand awareness to attract potential customers and to maximize ROIs from existing customers. This prevalence of “handshake interactions” has always been a challenge for small construction companies and start-ups. But the onset of digital marketing has disrupted this paradigm, and now any successful construction marketing strategy should consider the various strata of online marketing campaigns.
Content marketing allows construction businesses to go beyond brand awareness and present solutions to a broader, more engaged target audience. It turns a handshake deal into a chain of evergreen marketing collateral.
AZoNetwork offers services to support your life sciences marketing strategy including content marketing, webinars, video, and much more with a focus on lead generation and brand awareness.
We help organizations to get their content in front of our highly engaged and extensive life science audience. A scientific approach to your marketing plan allows you to optimize your complete marketing cycle, ensuring the best content for your target audience is distributed across the most relevant channels.
Primary Activity