Sep 28 2007
Green Builder Media (GBM), a leading provider of information about green building and sustainable development will aim to define the somewhat ubiquitous term 'green' as it relates to building related products and practices.
Beginning in November, Green Builder Media will launch Green Builder College(TM), a robust online educational platform that will certify building professionals as 'Green Builders'. The program teaches building professionals how to incorporate sustainable systems and practices into their projects, leading to the development of more environmentally appropriate structures.
Through a partnership with the NAHB Research Center, GBM has launched the 'Defining Green VISION House' program, a comprehensive market research and laboratory testing project to generate groundbreaking information about green building, including builder and consumer purchasing patters and expectations for the future. Through this project, GBM will develop a template that will shape the future of residential construction.
"We are extremely excited to help define the concept of green building," said Sara Gutterman, CEO of Green Builder Media. "We have a unique opportunity to change the way building professionals and home owners view residential construction and how they can have a positive impact on the environment."
Green Builder Media's founding partner and editorial director Ron Jones is currently serving as Chairman of the Consensus Committee that is taking the NAHB's Model Green Home Building Guidelines through the American National Standards Institute (ANSI) process for national certification.
Also partnering with ANSI on the initiative is the International Codes Council (ICC). The Consensus Committee will bring uniformity and standard practices to the way residential homes are constructed in the U.S. and beyond.
"There is a considerable amount of confusion as local municipalities and cities try to establish codes and standards for green building," Jones said. "Our work on this council will contribute to a national green building standard that cities around the country can follow."
GBM also illustrates the concepts of green building via its VISION House Series with demonstration homes in Albuquerque and St. Louis and additional homes under construction in New Orleans and Orlando.
GBM's flagship publication, Green Builder magazine, is a monthly publication that serves as a resource for a wide variety of building professionals.