Sep 27 2007
Plumbers are real life superheroes who come to homeowners' rescue every day to solve plumbing and toilet troubles. That's why American Standard, manufacturer of the new virtually clog-free Champion 4 toilet, is proud to celebrate plumbers, who protect the health of the nation.
American Standard is inviting plumbers to share their heroic on-the-job stories for a chance to star as the superhero in a specially designed comic book that tells how they fixed a homeowner's toilet woes. The winner will also receive four Champion 4 toilets, which boast the industry's largest flush valve and trapway.
American Standard's Plumber Superhero Contest, which runs through Dec. 15, 2007, is open to all professional plumbers in the United States.
"Plumbers are unsung heroes for the work they do everyday," says Jeannette Long, director of marketing communications, American Standard.
"American Standard wanted to show its appreciation with a superhero tribute that thanks plumbers who come to our rescue. The contest is a fun way to let plumbers tell their stories - and get an opportunity to be a superhero in their own comic book."
Besides the grand prize winner, two runners-up will each receive one free Champion 4 toilet. Other top stories will be featured on the Plumber Protects Web site, an online resource for plumbers to learn about ideas to grow their businesses and sales of American Standard products.
The contest was inspired by American Standard's just-released plumber superhero comic book, which is available online at http://www.plumberprotects.com.
The free, eight-page comic book tells how a plumber responded to an emergency call and became a superhero by replacing a family's old toilet.
The grand prize winner will be featured in a similar comic book, scheduled for release in 2008.
In addition, American Standard is offering a six-inch "mega plumber" action figure designed for plumbers to display in their offices or trucks.
The action figure will be available later this summer for purchase online at http://www.plumberprotects.com for $10 plus shipping and handling.