Jan 5 2011
The brand that elevates outdoor living is providing professional partners with another way to elevate their businesses.
Trex Company is introducing a high-quality, versatile deck design program for contractors, designers and landscape architects that outperforms all other software previously available on the marketplace. With superior speed, ease of use and design flexibility, DeckWorks™ operates as a plug-in for the popular Vectorworks®, Inc., platform, allowing professionals to produce and output photo-realistic 3-D renderings of outdoor living spaces for their customers.
“DeckWorks is an opportunity for Trex to expand its leadership position within the decking industry, while also creating awareness of and preference for Trex products among professionals outside of the category,” said Ron Kaplan, chairman, president and CEO of Trex, the nation’s largest manufacturer of wood-alternative decking and railing products. “Remodelers and landscapers are often involved in creating outdoor living spaces, but may not have access to software in which decking is well-represented. By offering a program that provides superior quality and versatility to these professionals, we’re creating an opportunity for incremental Trex product sales.”
The sophisticated, easy-to-use approach of DeckWorks allows professionals to produce clear, inspirational renderings that bring their clients’ outdoor living aspirations to life. The software features a variety of common wood products but positions Trex as the exclusive wood-alternative option for decking and railing. In addition, DeckWorks makes it possible to incorporate landscaping, lighting, furniture and accessories in order to visualize a complete outdoor living space.
DeckWorks is powered by Vectorworks, Inc., one of the leading design platforms for landscape architects, designers and contractors worldwide. Professionals who already own select Vectorworks software simply may purchase a Trex DeckWorks plug-in to begin incorporating Trex products into their designs, generating material lists and creating budgets and professional proposals.
“Professionals who use realistic 3-D imagery to help potential customers visualize their dream decks achieve both higher close rates and project values,” Kaplan said. “With DeckWorks, we’re helping both existing and new professional partners to distinguish their work from the competition, bring a greater level of creativity to their designs and ultimately increase profitability.”
Source: http://www.trex.com/